Marketing & Strategy

How AI is changing marketing strategy, workflows, and the day-to-day job, beyond any single tool or model.

AI search is breaking the old scoreboard. Here's what to measure instead.

AI searchGEOmarketing KPIsSEOAI Overviewssearch marketing

03 SEPT 2026

The 2026 AEO Playbook: What Brands With Heavy AI Citations Are Doing Right

HubSpot's new State of AEO research points to five repeatable habits behind brands that keep getting picked up in AI-generated answers.

AEOanswer engine optimizationAI searchGEOcontent strategyschema markup

13 AUG 2026

Ubersuggest Now Plugs Straight Into ChatGPT for Live Keyword Data

No more copy-pasting between tabs: ChatGPT can now pull real search volume, difficulty scores, and SERP snapshots from Ubersuggest mid-conversation.

UbersuggestChatGPTSEOGEOKeyword ResearchMarketing Tools

15 JUL 2026

AI Visibility Is Up. Revenue Isn't Following Yet.

A new look at AEO and GEO campaigns flags a gap marketers can't afford to ignore: showing up in AI answers isn't the same as getting paid for it.

AEOGEOgenerative engine optimizationAI visibilitymarketing ROI

11 JUL 2026

Ranking #1 on Google Doesn't Mean Much If AI Search Doesn't Know You Exist

Traditional SERP rankings only tell part of the story now. Here's why marketers need to start tracking mentions, citations, and share of voice in AI search too.

AEOAI searchGEObrand visibilitymarketing metrics

Marketing & Strategy

Why Traffic and Rankings No Longer Prove Your Marketing Is Working

The 2026 AEO Playbook: What Brands With Heavy AI Citations Are Doing Right

Ubersuggest Now Plugs Straight Into ChatGPT for Live Keyword Data

AI Visibility Is Up. Revenue Isn't Following Yet.

Ranking #1 on Google Doesn't Mean Much If AI Search Doesn't Know You Exist